New Jersey Institute of Technology (NJIT) and the New Jersey Innovation Institute (NJII) today announced the launch of PureTrace Labs, a startup created to bring NJIT-developed technology for rapid detection of per- and polyfluoroalkyl substances (PFAS) to market.

The company marks the first official launch from NJII’s Venture Studio, supported by an investment of up to $1 million.

New Jersey Institute of Technology (NJIT) and the New Jersey Economic Development Authority (NJEDA) marked a milestone in the state’s innovation economy with the ribbon-cutting ceremony for the NJII Venture Studio. The event featured remarks from New Jersey Gov. Phil Murphy, Newark Mayor Ras Baraka, NJIT President Teik C. Lim and NJII President Michael Johnson, along with other distinguished guests.